Introduction: "gift said is is committed to help everyone sent out perfect gift of gift electric business, August 2014 online to now only short 8 months of time in has completed has two round financing, valuation also has breakthrough has 200 million dollars, became after the venture company inside financing up of a, had to said is a small miracle, dad mom even suspected I is into has MLM company, days under how may has so good of things occurred?" Gift said CEO Wen Chenghui humbly said, "why are you willing to invest in me?" he asks his investors, and they answered him: "Cheng-Hui, we think you might be born in Ma, we're willing to bet you, accompany you to go!" Wen Chenghui who? and small series of stories.
Recently, an interview video on YouTube made headlines and attention. Unlike in the past, holding the see how speculation after the entrepreneur's mind, to see this video of a person I'm afraid to be disappointed, because this video interview with the entrepreneurs after the unexpectedly calm and humble, the whole look down will let you gain a lot of dry goods. He is both "after the Ma", "raise as much after the CEO" "richest after the" gift to say Wen Chenghui, founder, founded 8 months valued at 200 million dollars, someone always says Winnipeg hui became the second somebody in the future. In fact, according to the current development, small series, he'll only go beyond that it would not be ... ... So, exactly what "shocking" comments?
In order to enhance the reading experience, small series of finishing some Winnipeg Guide video to chat to the entrepreneurial experience of dry goods, please look at the video below: ↓↓↓
1. my success 99% of luck
At first, I'm not sure when I will be able to come out, I speak a few words, they would want to vote for me, you can say I have an eye, choose this industry? no, I don't think 99% is luck, some people feel that this is a modest, or has a lot of want to tell other people, that's not true. In many cases, you want to mix anything to eat, depends on the ability, wants to be a little achievement, is by choice and courage, basically we can influence.
On some entrepreneurial circles big shot today, "heyday", Wen Chenghui felt more from luck, on the show, he said: "in fact, not only after the, bosses like Ma, many people ask, how about you to so high a place? he says I play Tai Chi, he said I have thought of the Internet. In fact they didn't tell you, they are sitting the elevator, forces them to create more, but they can't say that, can only make something to convince the masses. "
2. don't be too unassuming, low-key effective anti-"black"
To not being black, that is not too big, not too provocative, because black you don't have value, and he wants to hold you want to kill you all for his reading, so don't be too famous, so that killing people is not power.
3. creative life
Want to buy my girlfriend a little gift at that time, but searching, search less, not find on Baidu, there are little things that are very low, that I thought could help people find perfect gift be applied? all have a gift that idea. With this idea after entering the second stage, is the validation phase: search for topics heat, looking for pain; analysis of competitors; minimize product, internal testing; official version online, low cost promotion.
The show, said of Wen Chenghui Kinaka exhibition: "he is a very pragmatic person, he has the age of this steady. In particular, he doesn't like others to treat him as a rookie after the he singled himself has been a lot of companies experienced mature entrepreneurs doing business.
4. campaign for 3 million
How with 100,000 block money brings more than 100,000 of customer? we main in micro-Bo Shang do has a activities, we said forward @ three a friends, on sent a Zhang postcards, then does, this Zhang postcards above has a II dimension code, with gift said scan this II dimension code, can save voice, such you in online can to friends sent a Zhang free of, and will talk of postcards, many people think interesting on participation has, total has more than 300,000 people participation has. This event let us get that Sequoia Capital of 3 million financing soon.
5. early start, choose a small market with the best
Early days, don't think about how big the market is, because you want more, you'll find you can do market is small, you think the market is very large, you should not do. So be sure to choose a small market. Gift that is so, it will not be very big, but it also could be almost impossible to do, we first began to form after the small monopoly, we do extend. Gifts that turned into media + electrical contractor.
6. has been imitated, never been "copied", because copy always copy image
Gift said many business model exactly the same competitors, they were, have been imitated, never to be outdone, (why), because it is copying is always the appearance that he did not know how you came up with, from zero to this matter is very difficult.
7. the enterprise is dead, are alive. Low switching high frequency hard not smart.
Gift is a low frequency, but the way we use media and scenes, so it becomes a bit more high-frequency, not in to pick the category, but to build good, but did not recommend a few things, make every day to take the kind of viscosity. Put media and scene with Shang zhihou, active degrees on high has many; second, is category expansion, except gift also has other, including third concept, create sent himself, after the of people on this a special interested in, so you told she, woman to on himself good is, let himself variable of better, to let himself had of better Ah, to she a chop hand of reason, this is a culture of a subtle of changes, makes low frequency of things variable of more high frequency has some. From the search NET light set a one time full
8. compete? unless and big companies of the main confrontation
Competition from Sky cat Jingdong, in fact they would present this module, but you are all big companies a small sector of the company, if the play, however, you don't have to play, because it could not get it to start again forces to fight with you, as long as he is not its main playing with you, you must have played.
9. There is no promotion out of the product, only the product promotion does not go out
Traffic acquisition, are actually the recipe, is the key factor of conversion rates, for example, an ad to you, you can download conversion rate, this piece of content, so I think promotion is a false proposition, there is no promotion out of the product, only the product extension not out.
10. I do not believe that the so-called Internet thinking
After the start to come out, very, very few, on national number 10, why venture so quickly, of course, have to do with my personal relationships, but is too small, probably only 1% 2%, more is actually the times make. These Internet of big guy, like Ma, many people asked they why can to this high, they will said playing Tai Chi, Internet thinking, but they no told you, they is sat has elevator, on many when, is forces achievements has they, but some when they didn't approach, only series some things, to persuaded mass, (also persuaded himself), social also is believes touch have with of things well, not too believes control can't of things, even control can't of things, actually is big factors, we is desperately transfer everyone of attention And don't limit field in front of the work, eyes drifting along, and poetry are far away.
The world is so big, you really have a good look. After the entrepreneur are not "legislative discussion, and talk" guys, many of them struggled in low profile and down to Earth, a little progress every day, someday, can build a home belonging to his business empire!
Note: this article was reprinted from other media, and aims to deliver more information does not mean that AVIC I love guest shares his views and is responsible for its authenticity.
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